A Unified Solution to Constrained Bidding in Online Display Advertising

06-18

Ads Allocation in Feed via Constrained Optimization

06-10

Bid Optimization by Multivariable Control in Display Advertising

06-06

Optimized Cost per Click in Taobao Display Advertising

05-29

Budget Pacing for Targeted Online Advertisements at LinkedIn

05-21

Field-aware Calibration- A Simple and Empirically Strong Method for Reliable Probabilistic Predictions

05-08

Causal Models for Real Time Bidding with Repeated User Interactions

07-09